The prize rewards land use and soil management practices mitigating soil threats i.e. soil degradation, erosion, reduction of organic matter content, diffuse contamination, and compaction as well as the reduction of soil biodiversity, salinization, sealing, flooding and landslides. In doing so, the award sheds light on outstanding achievements, encouraging new concepts of land and soil protection and their implementation in land management, as well as enhancing awareness about the importance of land and soil functions.