ProBIO launches its “ProBIO Business Stories”: a user friendly online guide on the basics of business plan writing, specifically targeted to the community of EU projects participants.
Unlike existing resources, the ProBIO guide has been developed bearing in mind the needs of the participants to KBBE projects who consider taking their project results to the market. Many researchers or SMEs see a market potential in their research outcomes. However, they do not have the background necessary to write a business plan, or simply do not know how to launch a new product on the market.